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How to Profit From this Rally

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The market moved higher again yesterday. It seems like every morning article begins this way, and each likely has for the the past five months. The rally which began in August has slowly moved higher nearly every single day. It's truly been an amazing few months.

 Contrary to popular belief, investing in a trend like that can be difficult. One wouldn't think so because the market only moves in one direction, but it's hard. The bothersome part about trading a rally like this is that every day looks like it should pull back but it doesn't.

 Literally, for the past three months, I could have said "that was a top." But the market moved higher - and I also never called for a top.

Instead we have remained exclusively long weighted, but on occasion took in bearish hedges. It wasn't that I wanted to go bullish. Rather, the bears were so pathetic on the ride up, and they waste every chance they are given to take the market lower. Why would I want to trade on the same side as the losers. The bears time will come, but I recommend staying bullish until sellers prove they can do more than a 1% intraday decline.

I am not a bear, not even close, but I know how quickly gains can evaporate in this difficult rally. In the spirit of taking gains (before that position is a loss) I recommended selling our all-star position of ALJ. It is the second 50% gain in as many weeks - and I hope many of you put that reward towards your valentine.

 There is some big economic news coming up this week. But I am reluctant to go into it because quite honestly, the market doesn't care about it. I will say this much, 70% of reported companies last quarter beat analyst estimates. Many of those beats were also from higher than expected sales. Top line growth has been a missing component to the rally, but last quarter we encountered better revenue growth.

 But many companies also decreased forward estimates to account for higher costs in production because of increased energy and basic material prices. That sounds like inflation to me. And remember Ben Bernanke says we do not have inflation. This week's CPI and PPI numbers may tell a far different story. Be careful over the next two days, the dollar wants to make a big move and the inflation data could give it the juice it desperately needs. Of course, a strong move for the dollar would have equally drastic consequences for commodities.


Watch List

 The
TradeMaster Daily Stock Alerts watch list is bullish again. For a full list of our trades and video of our current stock watch list CLICK.