Marketing Director

Direct Response Internet Marketing Expert

Wyatt Investment Research seeks a talented online marketing expert and motivating leader to head our Internet marketing initiatives.

The right candidate is well versed in direct response marketing methods and has a proven track record of success with online content, subscription / circulation marketing, or e-commerce. Personal investment experience is preferred, but not required.

Our Marketing Director must be comfortable in a wide variety of roles: leading a team, motivating and managing employees, planning strategic initiatives, completing and assessing projects, executing marketing campaigns, analyzing metrics and results, and working hands-on with the team to get the job done.

Wyatt Investment Research is a growing Internet publisher of investment newsletters and financial content for individual investors. We have an online subscription business model, and are searching for a Marketing Director with extensive direct response marketing experience.

Primary Goals:

  • Grow our business through direct response marketing tactics
  • Effectively grow our free user acquisition initiatives
  • Improve conversion of free users into paying subscribers
  • Increase lifetime value of subscribers
  • Grow our paid circulation membership
  • Develop breakthrough marketing campaigns
  • Launch timely and compelling marketing copy promotions
  • Grow web site traffic, page views, frequency of visits, and engagement

Qualifications:

  • 10+ years marketing
  • 5+ years Internet / online marketing
  • 5+ years in a management role
  • Strategic planning and leadership
  • Direct response Internet marketing
  • Strong analytical abilities
  • Capable of working effectively with a diverse team
  • Comfortable working with employees in the office and remote
  • Demonstrated drive and commitment to meet and exceed growth expectations

The Marketing Director reports to the President. This leadership position is responsible for overseeing a team of 5 full-time employees, and will have P/L responsibility.

This position is located in Richmond, Vermont (just 20 minutes from Burlington). We offer a nationally competitive salary with incentives including a bonus plan. We provide a comprehensive benefits package including health insurance, 401(k) retirement plan, and paid vacation.

How To Apply

Please email a cover letter and resume to jobs@wyattresearch.com. Qualified candidates will receive an email response within two weeks and an invitation to schedule a phone interview.

About Wyatt Investment Research

Founded in 2001, Wyatt Investment Research is an Internet publisher of investment newsletters and financial content for individual investors. The company was named #185 on the Inc. Magazine Inc. 500 list of the fastest growing privately held companies in 2008. Today, Wyatt Investment Research helps over 350,000 individual investors build their wealth by making sound investment decisions.

Our office is in a recently renovated turn of the century home that has been converted into a welcoming and productive office space.  We are located in the small town of Richmond, Vermont, in the foothills of the Green Mountains with easy access to Interstate 89.

This is an excellent place to live with a high quality of life located just minutes from the college town of Burlington. Also in close proximity are Stowe, Sugarbush, Waterbury, and the state capital of Montpelier. This is a wonderful place to raise a family near the University of Vermont, museums, lakes, skiing, and hiking. Traveling by car, we are 2 hours to Montreal, 3.5 hours to Boston, and 5 hours to New York City.

You can learn more about Wyatt Investment Research by visiting us at: www.wyattresearch.com